Shaping the Future: The Role of Digital Health for Personalised Care
Thursday 25th September 2025
On-demand recordings of all sessions are available through a PCI Plus subscription. Don’t miss the chance to revisit the insights and discussions from the week.
Our 2025 Personalised Care Week summary
A heartfelt thank you to everyone who participated in Personalised Care Week and joined us for our virtual PCI Conference on Thursday 25 September 2025. Your enthusiasm and participation made the entire week a real success.
From Monday 22nd to Thursday 25th September, we delivered five webinars followed by a half-day virtual conference, all centred around digital health, personalised care, and innovation.
The week opened on Monday with Tom Lawrence discussing improving digital tools for personalised care roles and how we envision this developing, focusing on TPL Software, a digital platform being developed which is designed to empower social prescribers, care coordinators, and other non-clinical roles.
On Tuesday, we heard from Abi Durrant, Lisa Taylor, and Beth Reeves who were exploring how Voluntary Community and Social Enterprise (VCSE) organisations can offer valuable expertise and experience about community involvement in digital health research. This was followed by a session with Ahmed Binsmael, who shared research on public and staff attitudes towards AI, tech, and data.
Wednesday saw Helen Robson and Mike Carpenter delve into real-world examples and future-forward thinking on how digital tools, such as patient portals, AI-driven decision support, and personalised care planning platforms, are empowering patients, enhancing clinical decision-making, and creating seamless, data-informed care journeys.
We also hosted a 60-minute special showcase webinar ‘Personalising Care with Digital Health Technologies’. This was a selection of posters presented by Megan Hanrahan, Precious Onyeachu, Charlotte Gordon, and Adam Davies. This session highlighted practical examples and innovations in applying digital health to personalised care, showing how emerging technologies are being integrated into care models and how design, implementation, and evaluation are navigating real challenges.
Thursday marked the culmination of Personalised Care Week with our virtual conference; “Shaping the Future: The Role of Digital Health for Personalised Care”.
Dr Jenni Naisby, PCI Clinical Director for Research, Education and Partnerships, opened the conference, and guided participants through the day’s agenda. This was followed by Professor Partha Kar OBE delivering a keynote speech highlighting the empowering potential of digital health. His talk emphasised how tools and systems can support self-management, improve outcomes, and offer more person-centred pathways, with a particular reference to Type 1 diabetes integration.
We also heard from Claire Dellar who explored strategies for inclusive design in healthcare technology. Her session considered how digital services can be made accessible to all, minimising exclusion and addressing inequalities in uptake and benefit. Dr Matthew Dolman followed, delving into how digital tools, shared decision-making, and data integration can enrich “what matters” conversations between patients and care teams. He emphasised the relational dimension, not letting data eclipse human insight.
Professor Rob Wilson presented on reimagining public service delivery in social care contexts, offering a relational approach adapted to digital settings, aiming to bridge gaps, reduce siloing, and maintain trust. Julie Nicholson (DigitalMe) then spoke about improving engagement and representation in the development and deployment of digital health solutions. Her talk emphasised co-design, voice, and equity, particularly for communities historically underheard.
These sessions were followed by poster presentations and short talks on emerging innovation including, embedding virtual group consultations, co-design of digital tools with users, building trust in digital health systems and other novel, frontline applications of personalised digital care.
In a joint session, Rob Moriarty and Dr Peter Glick discussed how trust in digital health can be nurtured through participatory design and the inclusion of lived-experience perspectives. They argued that patients and communities should be partners, not just recipients, in digital health development.
Finally, Dr Jenni Naisby wrapped up the conference, reflecting on key takeaways and offering a forward look on how digital health and personalised care can continue to evolve together.
PCI Conference 2025 Agenda
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Contact Hayley Dunn, Senior Programme Manager, at hayley.dunn@personalisedcareinstitute.org.uk to arrange a chat and explore the opportunities.
The PCI is delighted to have achieved Patients Included status, which demonstrates a commitment to incorporating the experience of patients as experts in living with their condition while ensuring they are neither excluded or exploited.
Find out more about the Patients Included charter here and click here for our statement on how the PCI has met the charters five clauses.